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This plan includes
- Limited free courses access
- Play & Pause Course Videos
- Video Recorded Lectures
- Learn on Mobile/PC/Tablet
- Quizzes and Real Projects
- Lifetime Course Certificate
- Email & Chat Support
This plan includes
- Access to 11,000+ Courses
- Ads free experience Courses
- Play & Pause Course Videos
HD Video Recorded Lectures- Learn on Mobile/PC/Tablet
- Quizzes and Real Projects
- Lifetime Course Certificate
- Instructor Direct Support
- Email & Chat Support
- Cancel Anytime
What you'll learn?
- Understand the 10 most common mistakes amateur copywriters make
- Avoid 10 common mistakes in copywriting
- Write better copy
Course Overview
You know bad writing when you see it. You know that bad writing is flowery and verbose and full of convoluted sentences. You know that bad writing is filled with typos, grammatical mistakes, inconsistencies and poor reasoning.
But do you know what bad copywriting looks like? Do you know bad copywriting when you see it, or when you write it? This course teaches you the ten most common blunders that new and amateur copywriters make.
I’m Alan Sharpe, and I’m your instructor. I’ve been writing copy, and I’ve been teaching other folks how to write copy, since 1989. I’ve seen all of these mistakes, and I’ve even made a few of them myself.
The main benefit of taking this course is that you’ll learn how to spot the ten most common mistakes that wreck otherwise good copy. Once you learn them, you’ll avoid them.
You and I are going to look at 10 copy killers. Here they are:
1. Slow in getting to the point
2. No single-minded proposition
3. No logical flow
4. Redundancies
5. Generalities
6. Features only
7. Navel gazing
8. Claims without proof
9. No offer
10. No call to action
Some of these mistakes you already know about, and you don’t make them anymore. But a few of these blunders may have crept into your copy unawares. You’ll be glad to learn what they are, and you’ll be glad to know how to avoid ruining your copy with any of these common mistakes.
I designed this course mainly for aspiring copywriters and new copywriters. The perfect student is someone who is new to copywriting, and who is worried about making mistakes that make them appear incompetent. But this course is also for intermediate and senior copywriters who want to make sure their copy is clear, concise, and compelling.
You’ll see from the course description that there are ten copywriting blunders to avoid. But there’s actually an eleventh mistake as well. And that’s the mistake of not taking this course. Despite what some people say, what you don’t know CAN hurt you. These copywriting blunders will wreck your copy, and sink your career.
So take this course.
Pre-requisites
- You must know how to write in English
- You must have a basic understanding of sales and marketing concepts
Target Audience
- Copywriters
- Aspiring Copywriters
- Anyone who hires freelance copywriters
- Managers and supervisors who review copy
- Copywriters who want a checklist to compare their copy against
Curriculum 10 Lectures 00:47:47
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Section 1 : Blunder 1: Slow getting to the point
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Section 2 : Blunder 2: No single-minded proposition
- Lecture 1 :
- Blunder 2: No single-minded proposition
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Section 3 : Blunder 3: No logical flow
- Lecture 1 :
- Blunder 3: No logical flow
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Section 4 : Blunder 4: Redundancies
- Lecture 1 :
- Blunder 4: Redundancies
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Section 5 : Blunder 5: Generalities
- Lecture 1 :
- Blunder 5: Generalities
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Section 6 : Blunder 6: Features only
- Lecture 1 :
- Blunder 6: Features only
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Section 7 : Blunder 7: Navel gazing
- Lecture 1 :
- Blunder 7: Navel gazing
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Section 8 : Blunder 8: Claims without proof
- Lecture 1 :
- Blunder 8: Claims without proof
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Section 9 : Blunder 9: No offer
- Lecture 1 :
- Blunder 9: No offer
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Section 10 : Blunder 10: No call to action
- Lecture 1 :
- Blunder 10: No call to action
Our learners work at
Frequently Asked Questions
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How do i access the course after purchase?
It's simple. When you sign up, you'll immediately have unlimited viewing of thousands of expert courses, paths to guide your learning, tools to measure your skills and hands-on resources like exercise files. There’s no limit on what you can learn and you can cancel at any time. -
Are these video based online self-learning courses?
Yes. All of the courses comes with online video based lectures created by certified instructors. Instructors have crafted these courses with a blend of high quality interactive videos, lectures, quizzes & real world projects to give you an indepth knowledge about the topic. -
Can i play & pause the course as per my convenience?
Yes absolutely & thats one of the advantage of self-paced courses. You can anytime pause or resume the course & come back & forth from one lecture to another lecture, play the videos mulitple times & so on. -
How do i contact the instructor for any doubts or questions?
Most of these courses have general questions & answers already covered within the course lectures. However, if you need any further help from the instructor, you can use the inbuilt Chat with Instructor option to send a message to an instructor & they will reply you within 24 hours. You can ask as many questions as you want. -
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Brilliant question? Isn't it? You can access the courses on any device like PC, Mobile, Tablet & even on a smart tv. For mobile & a tablet you can download the Learnfly android or an iOS app. If mobile app is not available in your country, you can access the course directly by visting our website, its fully mobile friendly. -
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Yes. Once you complete any course on our platform along with provided assessments by the instructor, you will be eligble to get certificate of course completion.
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Is there any free trial?
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Can i cancel anytime?
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