Tech & IT
Business
Coding & Developer
Finance & Accounting
Academics
Office Applications
Art & Design
Marketing
Health & Wellness
Sounds & Music
Lifestyle
Photography
Free
3 days left at this price!
This plan includes
- Limited free courses access
- Play & Pause Course Videos
- Video Recorded Lectures
- Learn on Mobile/PC/Tablet
- Quizzes and Real Projects
- Lifetime Course Certificate
- Email & Chat Support
Get Unlimited Learning Access
$29
3 days left at this price!
30-Day Money-Back Guarantee
This plan includes
- Access to 11,000+ Courses
- Ads free experience Courses
- Play & Pause Course Videos
HD Video Recorded Lectures- Learn on Mobile/PC/Tablet
- Quizzes and Real Projects
- Lifetime Course Certificate
- Instructor Direct Support
- Email & Chat Support
- Cancel Anytime
$29
$29
What you'll learn?
- Set up and authenticate your own branded email sending domain
- Maximising email deliverability and avoiding Spam folder
- Create popular email automations to drive repeat purchases
- Email writing and design best practice
- Key email metrics and reporting
- Email segmenting and tagging
- Creating and organising your MailChimp audience
- Using third party integrations including Shopify
Course Overview
Send email marketing campaigns using MailChimp – the world's leading email marketing platform and a great opportunity for entrepreneurs.
Use MailChimp to promote your business and boost your income. You don't need any prior knowledge of email marketing or technical skills - if you can use a web browser, you are good to go!
This course is by Trevor Ginn, a successful online retailing entrepreneur who runs an online business that sells over $4 million/year. Trevor Ginn has over ten years of experience selling online. The course covers:
Maximising email deliverability
Use and authenticate your own domain for email marketing
Implement popular email automation
Email content and design best practice
Reporting and metrics
Third-party integrations including Shopify
Each section has a written course summary, and once purchased, this course is available to students forever.
Course content and overview
This course is for you if you are a email marketing newbie or an experienced advertiser looking to improve your sales. You will learn about how to use MailChimp from start to finish. The course comprises over 8 detailed sections, each tackling an aspect of the MailChimp platform. At the end of the course, you will be able to:
Collect emails and build your list
Segment your listing using tags
Create email marketing campaigns using MailChimp
Create emails which drive traffic and convert
Integrate your MailChimp with Shopify
Use analytics to understand your performance
This course distils the instructor's enormous experience in online advertising and eCommerce 20+ digestible lessons. He is always happy to answer email questions and loves hearing from students.
Pre-requisites
- No prior knowledge or experience of email marketing or MailChimp is required before starting this course. You will, however, require basic computer and internet skills.
- A computer with an internet connection! You will also need a text editor (e.g. Microsoft word or Google Docs) and a spreadsheet (e.g. Microsoft excel or Google sheets).
Target Audience
- This course is suitable people who are new to email marketing and MailChimp, but will also be of interest to existing users who are looking to improve their sales.
- This course includes downloadable guides which are a great reference for sellers of all abilities.
Curriculum 28 Lectures 02:03:14
-
Section 1 : Introduction
- Lecture 2 :
- Why Email Marketing
-
Section 2 : Email Deliverability
- Lecture 1 :
- Email Deliverability
- Lecture 2 :
- Email Delivery Best Practices
- Lecture 3 :
- MailChimp Email Domain Authentication
-
Section 3 : Integrating Mailchimp with your website
- Lecture 1 :
- MailChimp <> WordPress integration
- Lecture 2 :
- MailChimp <> Shopify integration
-
Section 4 : Building & organising your email list
- Lecture 1 :
- Collecting Emails
- Lecture 2 :
- Audiences in Mailchimp
- Lecture 3 :
- Audience Dashboard and Settings
- Lecture 4 :
- Audience Inbox
- Lecture 5 :
- MailChimp embedded forms
- Lecture 6 :
- Pop up forms
- Lecture 7 :
- Landing Pages
- Lecture 8 :
- Organising your Mailchimp Audience with Segments, Tags & Groups
-
Section 5 : Creating Email Campaigns
- Lecture 1 :
- Email Campaign Best Practices
- Lecture 2 :
- Email Copy Best Practice
- Lecture 3 :
- Email Design Best Practice
- Lecture 4 :
- Creating a Campaign in MailChimp
- Lecture 5 :
- MailChimp Campaign manager
-
Section 6 : Email Journeys
- Lecture 1 :
- Introduction to Email Journeys (a.k.a. Automations)
- Lecture 2 :
- Creating MailChimp Email Journeys
-
Section 7 : Monitoring Email Marketing Performance
- Lecture 1 :
- Email Marketing Metrics
- Lecture 2 :
- Email Dashboard
- Lecture 3 :
- Audience Analytics
- Lecture 4 :
- Email Reports
- Lecture 5 :
- Custom Reports
-
Section 8 : Resources
- Lecture 1 :
- Resources
Our learners work at
Frequently Asked Questions
-
How do i access the course after purchase?
It's simple. When you sign up, you'll immediately have unlimited viewing of thousands of expert courses, paths to guide your learning, tools to measure your skills and hands-on resources like exercise files. There’s no limit on what you can learn and you can cancel at any time. -
Are these video based online self-learning courses?
Yes. All of the courses comes with online video based lectures created by certified instructors. Instructors have crafted these courses with a blend of high quality interactive videos, lectures, quizzes & real world projects to give you an indepth knowledge about the topic. -
Can i play & pause the course as per my convenience?
Yes absolutely & thats one of the advantage of self-paced courses. You can anytime pause or resume the course & come back & forth from one lecture to another lecture, play the videos mulitple times & so on. -
How do i contact the instructor for any doubts or questions?
Most of these courses have general questions & answers already covered within the course lectures. However, if you need any further help from the instructor, you can use the inbuilt Chat with Instructor option to send a message to an instructor & they will reply you within 24 hours. You can ask as many questions as you want. -
Do i need a pc to access the course or can i do it on mobile & tablet as well?
Brilliant question? Isn't it? You can access the courses on any device like PC, Mobile, Tablet & even on a smart tv. For mobile & a tablet you can download the Learnfly android or an iOS app. If mobile app is not available in your country, you can access the course directly by visting our website, its fully mobile friendly. -
Do i get any certificate for the courses?
Yes. Once you complete any course on our platform along with provided assessments by the instructor, you will be eligble to get certificate of course completion.
-
For how long can i access my course on the platform?
You require an active subscription to access courses on our platform. If your subscription is active, you can access any course on our platform with no restrictions. -
Is there any free trial?
Currently, we do not offer any free trial. -
Can i cancel anytime?
Yes, you can cancel your subscription at any time. Your subscription will auto-renew until you cancel, but why would you want to?
Instructor
3299 Course Views
6 Courses
Trevor Ginn is the founder of VendLab, an eCommerce agency specialising in multi-channel eCommerce. Trevor has been trading online for over 10 years and alongside his consulting business runs several eCommerce businesses which trade successfully on Amazon, eBay, Google shopping as well as several other international channels. When not thinking about eCommerce, Trevor loves climbing, mountain biking and reading.
View More...
