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What you'll learn?
- Fundamentals of Marketing
- Digital marketing channels and metrics
- Creating a blog
- Search engine optimization (SEO)
- Search engine marketing (SEM)
- Social media marketing (SMM)
- Email marketing
- Content marketing
- Digital Marketing strategy
Course Overview
The Hands-On Digital Marketing Course has been designed for all the aspiring hearts who want to become an exclusive digital marketing professional in the future.
This course is designed by practicing managers and subject matter experts in the digital marketing domain. Our trainers have proven experience in the digital marketing domain, and they have shared their practical knowledge and expertise in the learning sessions.
Aiming at the essential marketing and advertising concepts, this course make a layman understand the fundamental aspects of digital marketing and also the analytical approaches to implement further in real life.
Pre-requisites
- No experience required
- Suitable for any types of businesses (digital product, physical product, service, B2B, B2C)
Target Audience
- Business owners
- Website owners
- Marketing professionals
- Job seekers who are aspiring to become a digital marketer
Curriculum 23 Lectures 04:52:04
-
Section 1 : Fundamentals of Digital Marketing
- Lecture 2 :
- Introduction
-
Section 2 : Creating a Blog
- Lecture 1 :
- Covering everything about Blogging and examples
- Lecture 2 :
- what is domain and hosting & how to buy your own domain
- Lecture 3 :
- What is blogger and How to create a blog in blogger
- Lecture 4 :
- What is Wordpress and how to use wordpress
-
Section 3 : SEO (Search Engine Optimization)
- Lecture 1 :
- SEO introduction
- Lecture 2 :
- Keywords Algorithm
- Lecture 3 :
- Crawling & Indexing
- Lecture 4 :
- Practical On Page and Off Page Session
-
Section 4 : SMM (Social Media Marketing)
- Lecture 1 :
- What is SMM, how to create a SMM campaign
- Lecture 2 :
- Different SMM campaign Examples and tools of SMM
-
Section 5 : Email Marketing
- Lecture 1 :
- Email Marketing, Objectives, Different Types of Emails
- Lecture 2 :
- Setting up an Email Marketing tool and designing a template
- Lecture 3 :
- Designing a Email Campaign
- Lecture 4 :
- Designing and sending bulk mail
-
Section 6 : Content Marketing
- Lecture 1 :
- Content Marketing Introduction
- Lecture 2 :
- Content Marketing Campaign Example
- Lecture 3 :
- Different Types of CM, How to Use CM tools
-
Section 7 : Google Analytics
- Lecture 1 :
- Introduction to google Analytics and Objectives
- Lecture 2 :
- How to use Google Analytics for Digital Marketing
-
Section 8 : Digital Marketing Strategy
- Lecture 1 :
- What is a Digital Marketing Strategy and Objectives
- Lecture 2 :
- What is the roadmap to design a DM Strategy
Our learners work at
Frequently Asked Questions
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How do i access the course after purchase?
It's simple. When you sign up, you'll immediately have unlimited viewing of thousands of expert courses, paths to guide your learning, tools to measure your skills and hands-on resources like exercise files. There’s no limit on what you can learn and you can cancel at any time. -
Are these video based online self-learning courses?
Yes. All of the courses comes with online video based lectures created by certified instructors. Instructors have crafted these courses with a blend of high quality interactive videos, lectures, quizzes & real world projects to give you an indepth knowledge about the topic. -
Can i play & pause the course as per my convenience?
Yes absolutely & thats one of the advantage of self-paced courses. You can anytime pause or resume the course & come back & forth from one lecture to another lecture, play the videos mulitple times & so on. -
How do i contact the instructor for any doubts or questions?
Most of these courses have general questions & answers already covered within the course lectures. However, if you need any further help from the instructor, you can use the inbuilt Chat with Instructor option to send a message to an instructor & they will reply you within 24 hours. You can ask as many questions as you want. -
Do i need a pc to access the course or can i do it on mobile & tablet as well?
Brilliant question? Isn't it? You can access the courses on any device like PC, Mobile, Tablet & even on a smart tv. For mobile & a tablet you can download the Learnfly android or an iOS app. If mobile app is not available in your country, you can access the course directly by visting our website, its fully mobile friendly. -
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Yes. Once you complete any course on our platform along with provided assessments by the instructor, you will be eligble to get certificate of course completion.
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